Getty Images Endless Possibilities

Getty Images has launched its new global campaign “Millions of Images. Endless Possibilities” (Milhões de imagens. Infinitas possibilidades). Created by Brazilian agency AlmapBBDO, the campaign seeks to show the depth of Getty Images’ extensive collection of millions of images, and how through imagery, any idea can come to life. The concept features several famous faces: the likeness of Angela Merkel, Prince Charles, the Dalai Lama and Pope Francis. All of the Getty Images Endless Possibilities campaign assets, including film, print, poster and the microsite, utilize images from Getty Images and iStock by Getty Images to reconstruct famous faces.

 

Getty Images Endless Possibilities - Pope Francis

 

 

 
 

Getty Images Endless Possibilities - Angel Merkel

 
 

Getty Images Endless Possibilities - Dalai Lama

 
 

Getty Images Endless Possibilities - Prince Charles

 

 

“Four months of extensive research and testing were spent, without using any editorial images, to produce the result. For each face to be recognized, every detail required a massive search, but as Getty Images has such rich content we were able to find the exact details to the faces that we wanted to portray,” assed Benjamin Yung Jr, Creative Director of AlmapBBDO.

 

“We are very pleased to once again partner with AlmapBBDO to create an innovative and unique campaign that clearly and cleverly demonstrates Getty Images’ role in the creative industry as the gold-standard visual content source for any marketer, advertiser, or publisher,” said Susan Smith-Ellis, Chief Marketing Officer at Getty Images. “This campaign highlights not only the quality and breadth of Getty Images creative content, but also the top tier creative talent at AlmapBBDO. This is a game changing campaign and I am excited to see the response from the creative community.”

 

Over the past seven years, Getty Images and AlmapBBDO have partnered to create award winning campaigns, such as “From Love to Bingo”, “85 Seconds” and, most recently, the Getty Images 20th anniversary campaign which was awarded two Gold and a Bronze at the One Show Awards in New York, in May 2016.

 

Getty Images Endless Possibilities Credits

 

The Getty Images Endless Possibilities campaign was developed at AlmapBBDO, Sao Paulo, by chief creative officer Luiz Sanches, executive creative director Bruno Prosperi, creative directors Benjamin Yung Jr, Marcelo Nogueira, Andre Gola, Pernil, digital creative director Luciana Haguiara, digital head of art Pedro Burneiko, copywriter Daniel Oksenberg, art director Andre Sallowicz, illustrators Vitor Fubu, Vetor Zero Print + Evandro Malgueiro, web designer Adriel Nunes, art buyers Teresa Setti, Ana Cecília Costa, agency producers Vera Jacinto, Diego Vilas Boas and Fernando Yamanaka, project manager Mayra de Souza Otsuka, technology director Eduardo Braschi, UX designer Caroline Kayatt, planner Cintia Gonçalves, media planner Carla Durighetto, account team Daniela Gasperini, Samia Reiter Paz working with Getty Images marketing team Renata Simões, Susan Smith Ellis, Kjelti Kellough.

 

Filming was shot by director Gabriel Nobrega via Vetor Zero. Sound was produced at Satelite Audio. Music was produced at Team Satellite.

Network Ten executive general manager Lou Barrett stepping down

Barrett stepping down from Ten

Barrett stepping down from Ten

 

Lou Barrett, executive general manager of Network Ten, is to leave her role at the end of June.

 

Barrett joined Ten in 2013  as its chief sales officer and was promoted to the GM role in September last year. She has previously held senior roles at Bauer and Nine Entertainment Co.

 

Ten has not announced who will replace her in the role.

 

Barrett oversaw the merger of Ten’s sales team with Multi Channel Network as Ten completely overhauled its sales model, with MCN taking charge of all Tens sales nationally.

 

Ten chief executive officer Paul Anderson said Barrett had played a vital role at a time of transition.

 

“Louise has made an enormously valuable and important contribution to our business over the past three years, culminating in the innovative partnership with Multi Channel Network, a partnership that has transformed the way television advertising air-time is sold in Australia,” Anderson said.

 

“Louise led our Sales team to great results and was a key member of our executive leadership team. She also played a key role in the successful transition of the Sales function to MCN. She leaves Ten with our sincere thanks and very best wishes for the future.”

 

Barrett oversaw sales during a challenging time for Ten as the network battled to improve both its audience and advertising share.

 

Following the merger of Ten’s sales with MCN Barrett to moved to the EGM role where she continued to oversee relationships with key advertisers and also took control of the network’s commercial integration division.

 

The move to MCN sales has accompanied a surge in ad revenue for the network, which managed to capitalise on the success of the Big Bash cricket over summer.

 

Barrett said she had enjoyed her time at network.

 

“I remain extremely passionate about Ten and the position it has carved out for itself in the market,” Barrett said.

 

“I leave knowing that it is in the best possible position to capitalise on the ratings growth it has enjoyed over the past two years. I have the utmost respect for the staff, the on-air talent and the dedicated leadership team, which I have sincerely enjoyed being a part of over the past three years, and I am now excited to embark on my next new challenge.”

 
 

 

 

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Burger King: Facebook Messenger Bot Demo

Here is a quick demo of the upcoming Burger King Facebook Messenger Bot, which in all it’s glory will allow you to order on the fly without ever having to talk to a human. Just hit the bot up, tell it what you want, and it will guide you through an instant ordering process, before […]